We give attitude a form.

We develop strategies for brand transformation. We translate thought leadership into sophisticated design and digital solutions.

Our thinking and actions are content-driven: In intensive engagement with our clients’ topics and tasks, we develop digital and analogue measures to position and differentiate companies, brands and institutions. To do this, we use our extensive network in the fields of art, culture, design, business, literature, science and beauty.

The agency was founded in 1990 by Christian Boros.

We are a network of disruptive thinkers and companies. This includes the communication agency BOROS, the BOROS Foundation for Contemporary Art and the international art book publisher DISTANZ.

BOROS Foundation
DISTANZ Verlag